Selena Gomez's Rare Beauty makeup brand announces new lip products coming soon
If you're a fan of Selena Gomez's viral beauty brand, Rare Beauty, we have exciting news: The company is launching new lip products on July 7.
In a TikTok video on Thursday, Gomez teased the two new products with a simple lip and lipstick emoji, along with the caption "coming soon."
The same day, Rare Beauty began posting imagery of the new Kind Words Matte Lipstick and the Kind Words Matte Lip Liner, which will be available in 10 made-to-match shades.
"The Kind Words Matte Lipstick is a buttery, pigment-rich soft matte lipstick that hugs lips in pure comfort all day and the Kind Words Matte Lip Liner is a super creamy, waterproof lip liner that glides on like a balm to define and shape lips with rich, stay-put color," Rare Beauty says.
In keeping with the theme, each lipstick and lip liner is named with a kind word, like Lively, a rose pink; Creative, a muted peach; and Gifted, a deep dusty plum.
Each product is 100% cruelty-free and vegan, paraben-free, dermatologist tested and suitable for sensitive skin the brand says.
Additionally, according to Rare Beauty's Instagram account, 1% of all sales go to support mental health.
Get ready to shop on July 7!
