Food October 21, 2024

Wendy's launches limited edition 'Boo! Bag' meals for adults this Halloween

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Wendy's has a spooky treat for adults in store this Halloween season!

Beginning Oct. 21, the burger chain is offering its customers a new Halloween themed-meal designed as a kids' meal for adults for a limited time at participating Wendy's locations nationwide or while supplies last, according to an announcement by Wendy's on Monday.

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Wendy's restaurant sign and trademark logo.

The meal features a Dave's Single burger, small fry, small Frosty, a glow-in-the-dark Bone Chiller Frosty figure and a Boo! Book.

Boo! Books come with coupons for five free Jr. Frosty treats, plus a coupon to get a Wendy's kids' meal for $1.99 with any purchase.

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For each $1 Boo! Book sold, Wendy's will donate $0.90 to The Dave Thomas Foundation for Adoption.

"Boo! Bags are perfect for 'kidults' who love a collectible toy or a parent looking for a delicious meal deal – and better yet, the frighteningly sweet Boo! Books make the ideal Halloween candy alternative, gift for a family member or friend, or as a little 'treat' for yourself this fall!" the announcement from Wendy's read.

Boo! Books are available for purchase through Nov. 3 at participating Wendy's locations across the U.S., with coupons valid through Dec. 31, 2024.

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Wendy's restaurant sign and trademark logo.

The new meal for adults comes after Wendy's launched its Frosty Frights kids' meals collection in September.

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With the promotion, every Wendy's kids' meal -- offering a choice of 4-piece chicken nuggets, a hamburger, or a cheeseburger with junior fries or apple bites and a drink -- includes a toy themed after the popular Frosty treat.

"With spooky-fun characters like Franken Frosty, Frosty Bite, Coolie Ghoulie, Brrr Beast, Cold Spell and Junior – fans can collect 11 toy characters in all!" a press release read.

The Frosty Frights kids' meals will also be available through Nov. 3.