In a recent interview with FastCompany, actor and entrepreneur Ryan Reynolds talked about his undeniable love and talent for marketing -- but took a more serious turn when he apologized again to fans for the location of his 2012 marriage to Blake Lively.
MORE: Ryan Reynolds celebrates after stolen teddy bear is returnedThe pair were wed in South Carolina at Boone Hall, a former slave plantation just outside of Charleston.
"It's something we'll always be deeply and unreservedly sorry for," Reynolds, 43, said. "It's impossible to reconcile. What we saw at the time was a wedding venue on Pinterest. What we saw after was a place built upon devastating tragedy."
"Years ago we got married again at home -- but shame works in weird ways. A giant f------ mistake like that can either cause you to shut down or it can reframe things and move you into action. It doesn't mean you won't f--- up again. But repatterning and challenging lifelong social conditioning is a job that doesn't end," the "Deadpool" actor said.
Reynolds and Lively, 32, have put their money where their mouths are, with millions in donations to the NAACP Legal Defense Fund, the Young Center for Immigrant Children's Rights and other causes.
MORE: Ryan Reynolds confirms he and Blake Lively welcomed a 3rd daughterRecently, the upcoming "Free Guy" star announced he's launching the Group Effort Initiative, a program through which he'll use part of his next salary for a new Netflix film to train 20 people of color and other underrepresented groups on the set, as well as fly and house them there, so they can pursue a career in the film industry.